We help MSPs find, target, and market to their perfect customers — so you can finally say goodbye to inconsistent referrals and hello to predictable sales growth.
If you’re anything like me, you already know that finding local businesses looking for a new managed service provider is a complete pain in the ass.
When I ran my MSP, I tried everything — door knocking, BNI meetings, cold calls — and still struggled to get consistent leads. It felt impossible to find local business owners actually looking for a new IT provider.
MSP lead generation was the hardest part of running my business. I’d spend months chasing one deal, only to be ghosted like data on a failed RAID array. Sound familiar?
The final kick in the groin was trying to figure out what marketing actually worked. Google Ads? SEO? Direct mail? Agencies? Sales coaches? Too many choices, too little time.
Join IT Rockstars and transform how you sell and market your MSP with a laser-targeted system built exclusively for IT businesses.
Save hours every month with premium, human-written content crafted by experts who understand IT and sales.
Generate a steady stream of conversations with local business owners using our proven step-by-step system.
Stand out locally with unique, optimized content custom-written for your business, market, and niche.
We know our DHCP from our DNS — and that matters. Our marketing content translates your technology solutions into language business owners actually understand.
This has given me the upper hand in my IT business. None of my competitors are doing this. Monthly content and access to an awesome process... Fantastic!
I’ve tried many marketing programs — I love IT Rockstars because Scott keeps me accountable and focused.
🛑 Read This Before Booking
This 60-minute private session is for MSP owners who want to grow beyond referrals and build a predictable flow of qualified leads.
🎁 Bonus: After the call, you’ll receive a custom 12-month MSP marketing roadmap (valued at $1,250) — a step-by-step plan you can use immediately, whether we work together or not.
Strictly limited: Only 5 sessions available per quarter.
Choose a time that works for you. The call is 60 minutes on Microsoft Teams.
Take a full year to use our materials and system. If you don’t see results, I’ll refund every penny — no questions asked.
If you don’t recoup your investment, I’ll cover the cost of your flight to our annual in-person event — a $5,000 experience with the brightest minds in the MSP space.
Appear in AI search results in a weekend. Step‑by‑step setup, ready‑made prompts, and a publish checklist so ChatGPT, Copilot, and Perplexity mention your MSP
Get a one-to-one strategy session directly with me — uncover your biggest growth opportunities and map your 20-lead plan.
Learn directly from MSP leaders like Karl Palachuk, Nigel Moore, and Chris Wiser — exclusive sessions for members.
We only work with one MSP per local area. If your area’s taken, you’ll be added to our waitlist.
Because we’ve actually run MSPs. We speak your language and translate tech into sales-ready marketing.
Most members start generating leads within 21 days of joining.
One new client pays for your membership many times over — and you’re protected by our double guarantee.
Dear fellow business owner, I know your struggles — because I’ve lived them. I’ve run MSPs, I’ve handled the tech, I’ve done the sales, and I know how hard it is to find new business when you’re already stretched thin.
That’s why I built IT Rockstars — to help you build predictable lead flow without the guesswork, cold calling, or burnout.
Join today, and let’s transform your sales and marketing process together. You’ll look back in 6 months and wonder why you didn’t start sooner.
— Scott Millar
Founder, IT Rockstars
